8A: Solving the Problem


8A: Solving the Problem
·        My product is Pine Straw bales created in nearby climates in order to create a supply of pine straw within the next coming years. As the supply begins to diminish and drop in quality, to capitalize on that unmet demand.
·        This is a product and a service as it is frequently the responsibility of the producer to transport the product to the destination. This is a business model that requires a middle manager cooperation and has room to grow vertically.
·        This problem would require multiple areas that would need to be developed in order to create the necessary infrastructure to capitalize on the demand.
1.      Existing landowners in Georgia would have to be contacted to create a land contract to have the rights to their fields. This would have no immediate upfront costs if negotiated on a per bale basis.
2.      Club leaders would have to contracted to send labor to these areas in order to rake and bale Pine straw. These bales would be paid to the balers, and the landowners. This cash would come from the sale of the pinestraw to the providers, which would be the easiest of any of these points.
3.      Transportation would be required so truckers and trucks would have to be contracted to pull trucks for us. This would be a good point to vertically integrate in the future.  
·        All these points could be accomplished upon pursuing the necessary contacts. The hardest of these would be the landowners as they would be very few at first.
·        Landowners would have to be persuaded to plant pine fields in the future in order to ensure market growth.

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